· Comparison ·
AuthorLoft vs BookFunnel
Both help independent authors reach readers — but they solve different problems. Here's an honest, side-by-side look at where each one fits.
The short version: BookFunnel is the go-to for delivering ebooks and audiobooks to readers and running reader-magnet giveaways. AuthorLoft is a full author website platform — your own branded site and storefront where readers discover you and buy ebooks, audiobooks and print directly, with newsletters and a discovery bookstore built in.
Choose AuthorLoft if…
- You want a real author website on your own domain
- You want to sell ebooks, audiobooks and print direct
- You want newsletters, a blog/news, and a discovery bookstore
- You want one branded home base instead of scattered tools
Choose BookFunnel if…
- Your main need is delivering ebooks/audiobooks to readers
- You run lots of reader-magnet giveaways and newsletter swaps
- You already have a website and just need fulfilment
- You distribute ARCs to reviewers at scale
Feature comparison
| Feature | AuthorLoft | BookFunnel |
|---|---|---|
| Full author website builderBookFunnel centres on delivery & reader magnets, not a website. | ||
| Custom domain | ||
| Unlimited books & series | ||
| Custom pages, events & news | ||
| Reviews & ratings | ||
| Direct eBook sales | ||
| Direct audiobook sales | ||
| Direct print book sales | ||
| Newsletter capture & campaignsBookFunnel builds your list; campaigns are sent from your own ESP. | ||
| Reader magnets / free downloads | ||
| Mailing-list integrations | ||
| Analytics |
Included · Limited · Not offered. Based on publicly described features; check each provider for the latest.
The core difference
BookFunnel answers the question “how do I get my book file to a reader?” — reliably, across every device and e-reader. AuthorLoft answers a bigger one: “where do readers find me, follow me, and buy from me?”That means a branded website on your own domain, a storefront that sells ebooks, audiobooks and print directly, newsletter capture and campaigns, reviews, and a listing in the AuthorLoft discovery bookstore. The two aren't mutually exclusive — but if you only run one, AuthorLoft is the one that becomes your author home base.
Frequently asked questions
Is AuthorLoft a good BookFunnel alternative?
Yes — if you want more than ebook delivery. BookFunnel excels at distributing files and reader magnets, but it isn't a website builder. AuthorLoft gives independent authors a full branded author website with a custom domain, plus direct sales of ebooks, audiobooks and print, newsletters, and a discovery bookstore — so readers can find you and buy from your own site.
Can I sell ebooks, audiobooks and print books directly with AuthorLoft?
Yes. AuthorLoft supports direct sales of all three formats — ebook, audiobook and print — from your own author site, with payouts via Stripe. BookFunnel focuses on ebook delivery, with more limited audiobook and print options.
Does BookFunnel build an author website?
No. BookFunnel is built around delivering ebooks and audiobooks to readers and running reader-magnet giveaways and newsletter swaps. It does not provide a full author website with custom pages, a custom domain, blog/news, or a storefront — which is the core of what AuthorLoft does.
Can I use AuthorLoft alongside BookFunnel?
Many authors do. You can keep using BookFunnel for advance reader copies and giveaways while using AuthorLoft as your home base — your website, newsletter, storefront, and bookstore listing. AuthorLoft also has its own ARC and reader-magnet tools if you'd rather consolidate.
How much does AuthorLoft cost compared to BookFunnel?
AuthorLoft has a free plan that includes a hosted author site and newsletter capture, with paid tiers that unlock a custom domain, direct sales, email campaigns and more. See the AuthorLoft pricing page for current plans; BookFunnel is sold as annual author plans priced by mailing-list size.
· Start free ·
Build your author home base on AuthorLoft
A free hosted author site and newsletter capture to start — upgrade for a custom domain and direct sales when you're ready.