Author
Anthony Bedford
Thriller author and founder of AuthorLoft
Anthony Bedford spent over thirty years building software platforms before he published his first book.
As an indie author, he found that nobody builds a full platform with tools for authors. So he built the one he wanted: AuthorLoft hosts books, courses, and music from one dashboard and one login.
He writes thrillers, and he writes the AuthorLoft articles and guides on selling direct, owning your reader list, and running your own author business.
Articles
- AuthorLoft - Not Just an Author Website
- SEO vs. GEO vs. AEO: The New Visibility Trifecta Every Brand Must Master in 2026
- How to Download an EPUB File and Upload It to Your Kindle
- 5 Self-Publishing Mistakes That Make Your Book Look Amateur
- Direct Sales vs. Going Wide: Which Strategy Is Right for You?
- Author Branding 101: Choosing Colors, Fonts, and a Look That Fits Your Genre
- Author Website SEO: 5 Quick Wins That Actually Move the Needle
- Running Your First ARC Campaign: A Step-by-Step Walkthrough
- 3 Reader Magnets That Actually Grow Your Author Email List
- 7 Book Launch Mistakes That Kill Your First-Week Sales
- How Much Does It Really Cost to Self-Publish a Book in 2026?
- The 5 Metrics Every Author Should Track on Their Website
- Which Social Media Platform Drives the Most Book Sales? (Use Data to Find Out)
- How to Pitch Yourself to Podcasts Using Your Author Media Kit
- Why Every Author Needs a Media Kit (Even If You're Just Starting Out)
- Why Your Author Website Needs a Sitemap (and How AuthorLoft Handles It Automatically)
- Pre-Orders 101: Build Buzz Before Launch Day
- ARC Programs Without the Spreadsheet Chaos
- How to upload ePub files to your Nook readers.
- Direct Sales for Authors
- Can You Write a Book Using ChatGPT?
- How to sell your book directly to readers — without Amazon taking a cut
- The Author's Guide to GDPR and Reader Data
- How to Price Your eBook for Direct Sales
- Self-Publishing vs Amazon KDP: What Authors Need to Know
- Why Authors Are Leaving Amazon KDP for Direct Sales
- How to Build an Author Brand That Readers Remember
- Beyond Social Media: Why Every Author Needs a Website in 2026
- 7 Things Every Author Website Needs
Guides
- What Is an Author Website? (And Why You Need One)
- What Is Direct Book Selling? (And Why Authors Are Leaving Retailers)
- What Is an ARC Program? (The Author's Guide to Advance Reader Copies)
- What Is an Author Newsletter? (And Why It's Your Most Valuable Asset)
- What Is Author Branding? (How to Stand Out in a Crowded Market)
- What Is an Author Media Kit? (Your Press-Ready Toolkit)
- What Is Book Launch Marketing? (A Complete Launch Playbook)
- What Is Self-Publishing? (The Modern Author's Complete Guide)
- What Is Reader Analytics for Authors? (Data-Driven Book Marketing)
- Best Author Website Examples (And What Makes Them Work)
- The Author Website Homepage Checklist
- 7 Author Website Mistakes That Cost You Readers
- Direct Sales vs. Amazon: Comparing Fees, Control, and Payout
- Selling eBooks vs. Signed Print Copies: Which Should You Offer First?
- Accepting Payments on Your Author Website: A Stripe Setup Guide
- Reader Magnets Explained: Turning Free Books Into Paying Customers
- Building Your First Author Email List: A Step-by-Step Guide
- Newsletter Ideas for Authors: What to Send When You Have Nothing to Announce
- The Welcome Email Sequence Every Author Needs
- What Is AuthorLoft?
- Why Every Author Needs a Website (Even With Just One Book)
- Getting Started With AuthorLoft: Your First Week Guide
- Building Your First Website on AuthorLoft: A Walkthrough
- The Book Launch Timeline: What to Do and When
- Amazon Optimization for Authors: Getting Found on the World's Biggest Bookstore
- Author Voice: Finding and Keeping the Tone Readers Recognize
- The Author Brand Guide: Putting It All Together
- Self-Publishing vs. Traditional Publishing: Which Is Right for You?
- Do You Need an ISBN? A Plain-English Guide for Self-Published Authors
- Copyright for Self-Published Authors: What You Actually Need to Know
- Choosing Book Formats: eBook, Print, Audio, and Hardcover Explained
- What Is an ARC (Advance Reader Copy)?
- Finding ARC Reviewers: Where to Recruit Readers Who Actually Deliver
- Managing an ARC Team Without Losing Your Mind
- ARC Review Tracking: Making Sure Reviews Actually Get Posted
- Book Advertising for Authors: Where to Spend Your First Marketing Dollars
- Author SEO Explained: Getting Found on Google Without an Ad Budget
- Book SEO: Optimizing Your Book Pages to Get Found in Search
- AI Search Optimization: Getting Your Books Recommended by ChatGPT and AI Assistants
- Metadata for Authors: Titles, Descriptions, and Tags Explained
- Keyword Research for Authors: Finding What Readers Actually Search
- Writing With AI: Where It Helps and Where It Hurts Your Book
- AI Marketing for Authors: Automating the Parts You Hate Writing
- Using AI for Blog Post Ideas (Without Sounding Robotic)
- AI Book Descriptions: Getting a Strong First Draft in Seconds
- AI Prompts Every Author Should Have Saved
- AuthorLoft vs. WordPress: Which Is Better for an Author Website?
- AuthorLoft vs. Wix: Which Is Better for Authors?
- AuthorLoft vs. Squarespace: Which Is Better for Authors?
- AuthorLoft vs. BookFunnel: What's the Difference?
AuthorLoft news
- What's New at AuthorLoft — Music Pages That Play, Share and Promote
- What's New at AuthorLoft — September 2026
- What's New at AuthorLoft — Course Creation Is Here
- What's New at AuthorLoft — August 2026
- Introducing Social Promote — AI-generated posts that actually sound like you
- June Mid-Month Update: A Lot Has Shipped
- What's New at AuthorLoft — June 2026
- AuthorLoft is Live: A Home of Your Own
- What's New at AuthorLoft — May 2026